Welcome to London Watch Week
The inaugural London Watch Week 2025 is set to solidify London as a key player in the global watch market. A week-long celebration of all things horological in the heart of London, organized and delivered by a team of industry veterans.
The event has been timed to seamlessly align with the end of Watches and Wonders, meaning brands will have the new releases in-house and can be shown in person.
The show itself will be dynamic, with events and activities in brand boutiques as well as design locations up and down the city. There will be no central venue, putting the focus on bricks and mortar locations in the heart of Mayfair.
This agile, fresh approach will be inclusive and collaborative, showcasing the best across mono-brand boutiques, multi-brand retailers, auction houses, pre-owned and more.
The event will have a curated programme across the week, with specific London Watch Week activities happening in boutiques and pop up events at our partner locations for brands who do not have retail points in London.